Planet Fitness was founded in 1992 in Dover, New Hampshire.
In its early days, it operated like a traditional local gym, serving a small portion of the population who were already regular gym users.
However, the owners quickly realized a much larger opportunity existed by targeting the majority of people who did not belong to gyms.
They asked why around 80–85% of the population avoided fitness centers and discovered that many first-time and casual users were uncomfortable with intimidating gym environments, “look at me” attitudes, and high membership costs.
To address this, Planet Fitness completely redefined the gym experience by creating a low-cost, non-intimidating fitness environment.
This led to the introduction of its “Judgement Free Zone®” concept, designed to make people of all fitness levels feel welcome, comfortable, and supported while working out.
Over time, this approach helped Planet Fitness become one of the largest and fastest-growing fitness chains in the world.
Today, Planet Fitness operates more than 2,700 locations across the United States and multiple international markets, including Canada, Mexico, Panama, and Australia.
It continues to focus on providing affordable memberships and a friendly, accessible fitness experience aimed at encouraging more people to begin and maintain their fitness journey.
$100.00
Category: Gyms & Fitness Centers
Location: Dallas
Email: na@gmail.com
WhatsApp: +1 4693310585
Website: https://www.planetfitness.com/
Posted: June 22, 2026